Planet Bob and Cybertaxonomy

Via: Antbase

This week the International Institute for Species Exploration (IISE), a new research institute based at Arizona State University, released Planet Bob. This short, humorous film is the first effort within the IISE's commitment in educating and bringing the science of Taxonomy closer to the public. It does a good job in shaking off Taxonomy's reputation as a dead science and in describing the field's central role in biodiversity studies.